Automotive Discounts

Ameraguard Truck Accessories

Exclusive discounts offered

  • for active U.S. first responders
  • A valid proof of employment is required.

American Auto Association (AAA)

Offering free roadside assistance

  • for firefighters, police officers, and EMTs
  • available when calling 1-800-400-4222 or using the Auto Club App


15% off AutoMeter Products

  • for active police officers, paramedics, and firefighters
  • available for online orders or by calling 866-248-6356
  • Sign in and verify using a valid SheerID account.

Bell Helmets

Discounts on parts and accessories.

  • for first responders.
  • To qualify, sign up for the Bell Pro Deal Program.


10% discount on parts and accessories

  • for first responders.
  • submit a copy of valid credentials to [email protected], via live chat on CARiD website, or call (800) 505-3274.


$500 off select Chrysler vehicle models

  • for firefighters, EMTs, correctional officers, and law enforcement personnel
  • requires a valid proof of employment
  • Contact your local dealer for more instructions.

Cycle Gear

10% discount on motorcycle and bicycle accessories

  • for active first responders.
  • Call 1-800-292-5343 and provide valid credentials.
  • exclusions apply


$500 discount on select vehicle models at your local Dodge dealer.

  • for law enforcement personnel, correctional officers, EMTs, and firefighters
  • Provide a valid proof of employment.


Discounts on select vehicles.

  • for police officers, firefighters, and paramedics through the First Responder Appreciation Program.
  • Contact your local Ford dealer.

General Motors

Discounts to lease or sale of a new Buick, Cadillac, Chevrolet, or GMC vehicle.

  • for qualified first responders
  • Sign in and verify through


10% discount on vehicle accessories

  • for active law enforcement personnel.
  • Submit a photo of your valid service badge to [email protected].

Morris 4×4

5% off plus free shipping at select Moris 4×4 dealers

  • for active first responders
  • check eligibility online


5% discount

  • for active first responders.
  • To join the MFP+ Program, create an account and contact [email protected] using your work email address.